Our New York studio is the midway point between our Helsinki and Silicon Valley roots. New York’s unique market favors client engagements in enterprise technology, financial services, and insurance industries, although our brilliance certainly isn’t contained to only those verticals. Our team itself is made up of a mix of folks who believe in wearing sneakers, asking why, and having big dreams (like our dream of having an office dog someday). And, sometimes, we all wear black without advanced planning—so much so that some clients think it’s our uniform.
In the heart of SoHo, between cobblestone streets and historic buildings with elegant cast-iron touches, our studio has an identity all its own. It’s a space that truly fosters creativity and innovation; with its giant skylight, it’s perhaps the most well-lit of all Idean studios across the world.